Ballantine's Human API


Client: Ballantine's
Agency: Work Club

One of Work Club's ad campaigns for Ballantine's Whisky was designed to celebrate original minds and to 'leave an impression', this being Ballantine's main tag line. This was achieved by orchestrating a series of three live events, broadcast on Facebook, in the first person. I worked on a series of videos for before and after the event, alongside the editor Jamie Mylam, where we tried to capture the excitement and interactive nature of the live events. The videos were a huge success, and as I write this, the 3 videos have combined views of almost 1.5million.